Marketing your YouTube channels page is a major factor in effective viral video messaging. The more I dive into web video, the more I realize how important it is for marketers to understand YouTube backwards and forwards. You Tube is estimated to have 72,000,000 video and counting. According to Alexa, it is the fourth viewed site in the world.

Joe Whyte offer some great tips on how to best position your YouTube channel to get the most attention and possibly even a honor’s feature on YouTube’s home page. The link to his blog is below but to sum it up for you: To simply post videos on YouTube is not enough. Just like Facebook, MySpace and other Social Networking sites, you have to write comments, make friends, and exchange links with other channels so that your video has the best chances of being seen and commented on.